Tag Archives: self-publishing

Snag the LAST TABLE for the Author Event of the year!

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Thursday, October 20, 2016 from 5:30 PM to 8:30 PM
Cooper’s Hawk Winery & Restaurant
4110 West Boy Scout Boulevard
Tampa, FL 33607

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This event features published authors from the Tampa Bay area who are making a difference in the community with their books. The night will be filled with music, drinks, food, prize raffles, award ceremony and an opportunity to speak with each author personally and purchase their works.
Featured Authors:

  1. Mike Rivera & Craig Sidorowicz, “From Stand-Up Comedian to Stand-Up Teacher”
  2. Rev. Chad C. Fernald,  “Living Wisdom: Principles for a Life Well Lived”
  3. Art Koch, ” When Swing Was King!”
  4. Rita Lowman, “From the Farm to the Boardroom: Leadership Lessons”
  5. Karen Kelly, M.D., “Take a Breath”
  6. Brandon Rimes & Connor Anthony, “Become the MVP in Your Industry by Surfing the Radio Waves”
  7. Sven Boermeester, “Best of Tampa Bay”
  8. Melissa Tuttle Twomey, “Goodnight Tampa”
  9. John Mckee, “Nothing Happens Until the Meeting is Set”
  10. Karen Mertes, Lt Col (Ret), United States Air Force, “Plaintiff 101” Audiobook 
  11. Debbie Killebrew, “Finding My Way Back”
  12. Melissa Sweeny, D.B.A., “Love from Luke: Lessons Learned from a Rescued Dog”
  13. M. Rene Harris, “Flies in My Coffee”
Schedule:
  • 5:30 Event Starts – Bridgette Simmonds “The Go Coach!”
  • 6:30 Short Speech by Tara, President of Richter Publishing
  • 6:35-6:45 Comedian Appearance by Mike Rivera
  • 7:45 Awards Announced
  • 8:15 Raffle
  • 8:30 Party Ends
Attire: Business / cocktail attire

 

Awards Invite copy BOOKS
Ticket price includes: Entrance to the event, bottomless wine & endless appetizers!  Early bird tickets will end one week prior to the event date. Regular ticket prices will be sold the last week. Day of the event ticket sales will at the door with cash or credit card.

Sponsorship Spots: We have packages available to you at all different price ranges. Check out our rate card here or call for details at 727-940-7647. RICHTER Publishing-RateCard
Check out the video of last year’s event below!

Click Here!


Don’t forget to schedule your FREE 30 minute phone consultation to discuss your book by going here: Schedule Your Appointment Today!

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Tara Richter LIVE on That Business Show with Jamie Meloni at 8AM!

Don’t miss Tara Richter LIVE on That Business Show with Jamie Meloni! She’ll be on the radio with Karen Mertes, author of “Plaintiff 101” discussing how you can make your book a #1 Amazon Best Seller. How did Karen achieve #1 in Audio, Kindle & Paperback? Listen and find out how!

Tune into 1250 WHNZ in Tampa!

If you missed the show, watch the replay here on YouTube:  https://youtu.be/oW4Ka7Cw4Vo

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“Entrepreneur 2 Author” Magazine!

Hi Fellow Entrepreneur,

We hope you are staying dry and are safe during this tropical depression. We thought this “Florida snow day” would be a great time to let you know about an exciting opportunity with Richter Publishing. We are starting a new magazine that will be unveiled October 20th 2016!

RichterPublishing-COVERv4-1“Entrepreneur 2 Author” will showcase this year’s newly published authors and last year’s award winners to be distributed at our awards ceremony and to businesses in the Tampa Bay area.

We have AD opportunities available. They start as low as $100 for a business card size! Deadline for submission is Sept 7th. Download and fill out our form by clicking here.

 

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Make Your Book Launch F U N!

Make your event fun. The boring sit-at-a-table-and-autograph-the-book-people-were-waiting-in-line-to-buy-for-days are over. To get people out to your party, you need to have a fun event. This is especially true if you are a new author. Why should they come and see you?

lou-reed-book-signing-colette-2For the Dating Jungle not only did we have costumes, prizes and drinks, we also had a live jazz music. I decorated my area just like a jungle. Everything from a jungle background and vines hung all over the ceilings and tables, to blow-up monkeys to hang from the vines and palm trees on the walls. I even had a sex foot Jane and Tarzan photo op printed where people could take pictures of themselves.

Think outside of the box. Don’t be another boring book signing event. Do something crazy! The more over the top it is, the more people will have fun and remember it. Maybe bring a magician in to do card tricks or some kind of performer. For a children’s book get a balloon artist. Anything to get people to stay and hang out for a while.

On Thursday, October 20, 2016 from 5:30 PM to 8:30 PM.The Richter Publishing 3rd Annual Author Award Ceremony & Book Gala will be hosted at Cooper’s Hawk Winery & Restaurant[4110 West Boy Scout Boulevard Tampa, FL 33607]. Bottomless wine and talented authors! Get your ticket today!

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Tips for a Successful Book Launch

When you have such a great part, why not let people know about the fun time you had? Here are some tips to show them what they missed out on and what is expected of your next event so they make sure they attend!

Document everything that happens at your party. The more you have recorded, the more you can post online. The record increases your SEO and Google-ability when people post about your party.

It is also a good idea to hire a professional photographer . You undo not want the only photos of you event to be badly-lit selfies. We have had some amazing videos taken at our parties. It’s worth it get them on tape and then edit it into a quick promo for you and yo9ur book/company. If you don’t have a lot extra money you can do it on your smartphone and use a video editing software. However, if you can, hire a professional. Even if you’re on a budget. It’s worth it to get that great video to post on your website, YouTube, Vimeo, etc. to get out into the world.

To get an idea in person, The  3rd Annual Author Award Ceremony & Book Gala Will be hosted on Thursday, October 20, 2016 from 5:30 PM to 8:30 PM at Cooper’s Hawk Winery & Restaurant [4110 West Boy Scout Boulevard Tampa, FL 33607]

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This event features published authors from the Tampa Bay area who are making a difference in the community with their books. The night will be filled with music, drinks, food, prize raffles, award ceremony and an opportunity to speak with each author personally and purchase their works. Get your tickets today!

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Differences between Traditional Publishing & Self Publishing podcast

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Tara Richter, President of Richter Publishing, discusses the differences between Traditional Publishing and Self Publishing on iHeart Radio with Brandon Rimes on The Real Estate Quarterback Show. To contact Tara Richter, please go to: https://richterpublishing.com/contact-us/ Special Special Thanks to Brandon Rimes and The REQB Show!

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Write & Publish a Book Yourself Step #8: Kindle

Now that you have a paperback book, you can upload it on Kindle. If you’re not familiar with Kindle, it is a digital device that you can download multiple books and magazines to. You have to have an Amazon account in order to purchase books to download, however you do not need a Kindle device. They have an app on the iPhone and most smartphones and tablets to use.

Having your book on Amazon Kindle is just another way to distribute your book to as many people as possible. People are divided between which method they prefer to read their information.  I personally prefer to have a real book in my hand, to flip through it and be able to autograph it. Others prefer digital. It is convenient because you can hold hundreds of books in one small, compact gadget. Having your book in both formats is important.

In order to publish a book on Kindle you do need to have an Amazon account. If you already do, you can log in with those same credentials. If you don’t have an account you will need to sign up for one. In this chapter of  my book, How to Write and Publish a Book Yourself, I will walk you through how to do this as well as:

  • The KDP Select Program (to reach more readers and customers)
  • Book’s Copyright and Publishing Rights
  • Uploading Your Cover
  • Selecting a Digital Rights Management (DRM) (to inhibit unauthorized distribution of the Kindle book)

Tara Richter Author & Publisher

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Write & Publish a Book Yourself: Step #5 Creating the Cover

Now that your manuscript is finished, you need to design a cover to showcase your book. This is the part that will sell the great content inside. They say you never get a second chance to make a first impression. Well, neither does your novel.

Designing Your Book Cover

If you do not have any design skills, this may be one of the more difficult steps of publishing your own book. Just remember that less is more. You do not need a really fancy cover to get someone’s attention; it should be simple and bold.

A tip from a graphic designer (my college degree): every now and then during the process, get up from your computer and walk across the room to view your design. How does it look? Sometimes we get caught up being so close to it that we forget to look at it from another perspective. Think of the books that you have purchased in the past. What did you like about the cover or didn’t like? Mimic the design that compelled you to buy a book. I personally like to place my professional photos on the front or back of my books because I’m branding myself. It also gives a human touch to my advice so others can relate to me. Deciding if you want your photo on the cover depends on the kind of book you’re writing. If the story is about depression, you wouldn’t want a bright-eyed, smiling face on the front. Make sure the images accurately portray the content.

Using Photoshop for Book Covers

Since I am a graphic designer, I do have an extra talent that allows me to design my own book covers. Nonetheless, you can do it too. I have used Photoshop and Illustrator on my first three books. Photoshop is the best tool to use because you need layers and to know the resolution of your images. As I spoke about in the last chapter, you want a minimum 300 DPI (dots per inch) for printing purposes.

In my book I will walk you through the step by step tutorial of creating your book’s cover using Photoshop (for free…even if you don’t have Photoshop or have never used it before!) and uploading it to CreateSpace: How to Write and Publish a Book Yourself.

Tara Richter Author & Publisher

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Create Your Book on Blurb

Blurb vs AmazonI have created three books using Blurb. This was prior to publishing and writing books professionally. Someone had told me about Blurb to do projects such as photo albums. My first book I made was a present for my fiancé at the time. It was an 8.5 x 11 hardcover with about 50 pages in color. It consisted mostly of photos and some writings. The finished project looked very nice, but it was expensive. The projects I created on Blurb cost from $75 – $100 to purchase. Whereas my Dating Jungle books that are roughly 200 pages cost me $2.50 to purchase myself from Amazon…… read more click here

 

Tara Richter Author & Publisher

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Design a Compelling Book Cover

Now that your manuscript is finished you need to design a cover to showcase book. This is the selling part of all your great content inside. It needs to sell itself just from looking at the cover. They say you never get a second chance to make a first impression, neither does your novel.

This maybe a  more difficult part if you do not have any design skills. However, less is more. You do not need a really fancy cover to get someone’s attention to buy your book. It should be simple and bold. Think about a billboard for instance. Companies have about 30 seconds or less to get your attention while you are driving 70 miles per hour on the freeway. Most billboards have few words with a large picture, plain, bold fonts. The same should be with your book. You should think about how it would look sitting on the shelf 5 or 10 feet away. Can you read the title? Can you see the pictures? Does it intrigue you enough to walk over and take a closer look? Do you get the overall concept within 30 seconds?

A tip from a graphic designer, (that’s my college degree) is to every now and then during the process get up from your computer and walk across the room to view your design. How does it look? Sometimes we get caught up being so close to it, you forget to look at it from another perspective. Think of the books that you have purchased in the past. What did you like about the cover or didn’t like? Mimic the design that compelled you to buy a book. I personally like to place my professional photos on the front or back of my books because I’m branding myself. It also gives a human touch to my advice so others can relate to me. Deciding if you want your photo on the cover depends upon the kind of book you’re writing. If the story is about depression, you wouldn’t want a bright eyed, smiling face on the front. Make sure the images portray the content accurately.

Since  I am a graphic designer, yes I do have an extra talent to be able to design my own book covers. Nonetheless, you can do it too. I have used Photoshop and Illustrator on my first 3 books. Photoshop is the best tool to use because you need layers and be able to know the resolution of your images,  300 DPI (dots per inch) minimum for printing purposes. If you do not want to buy Photoshop, you can download a free 30 trial period that will give you enough time to create your cover. Or you can hire a professional to do it for you. We have a lot carte services & can create a great cover for you.

by Tara Richter

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