Tara Richter wants to turn local entrepreneurs into authors.
Richter, author, publisher and writing coach, specializes in helping business owners write their own nonfiction stories in four weeks.
Her firm, Richter Publishing, just published seven books and launched them at a cocktail party at CoCreative, a flexible work space for small companies in a Bay Cities Bank branch in south Tampa.
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Published author from Richter Publishing, Elizabeth Bunbury’s “On the Road: From a Block of Clay”
In her previous book, FROM A BLOCK OF CLAY, POTLUCK EDITION, Elizabeth Bunbury concluded with these words: “Let the journey begin…” Well, her journey has truly begun, and she is now “on the road”. Bunbury believes it is the path God prepared specifically for her to travel even before she was born. While there were many detours, with God’s help– and of others whom he sent to walk the path with her—she is moving forward. We are all on a journey, and we all have a story to tell. The stories in ON THE ROAD show the progression of Bunbury’s journey with its twists, turns, back-tracking, and going forward again. Your life’s journey may be somewhat similar to hers, or quite different. Either way, it is her prayer that, as you read, you will realize you are not alone on this journey called life. May you learn there is hope that a new, smoother path could be just ahead. “THE ROAD TO SUCCESS IS ALWAYS UNDER CONSTRUCTION.” Author Unknown
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Personally I think this is a brilliant move. Politics aside, I’m more of a middle-of-the-road kinda gal, this was smart. How do you raise your profile and get free TV and radio interviews? Publish a book! My authors coming through Richter Publishing know the value of having a book, now the politician’s are jumping on the band wagon.
The proof is in the pudding, look at Charlie Crist’s results (taken from the Tampa Bay Times article)
Normally campaigns have to hire advance staffers and press staffers, pay for plane tickets, rent space, equipment and more to stage an event that draws TV, radio and newspaper reporters. Or spend hundreds of thousands of dollars on ads to get on voters’ TV screens.
The beauty of a book tour is that it allows a candidate like Crist to generate loads of media attention while spending little of the campaign money he will need to take on Republican Gov. Rick Scott this year.
Crist’s national TV interviews with the likes of Bill O’Reilly and Stephen Colbert put Crist before a potential national audience of 8.7 million people, which equals $489,171.96 worth of publicity. Local TV viewership across Florida totaled 3.3 million people, free publicity worth an additional $204,179.57.
This is what they estimated his total free publicity, a day later Tampa Bay Times adjusted the total to a whopping $693,351.53!
The awesome thing is that anybody can get this free publicity by publishing a book. It may not add up to Charlie’s huge numbers, but let me tell you, it’s priceless. I have published 4 books in about 2 years. With just my first book I was offered a book signing with CNN, I was featured on Daytime TV, FOX, ABC and more. I had radio interviews booked all over the US & Canada & I’m not a politician! My books were on dating advice, but the thing is once you have a book you’re considered an expert in your industry.
My other published authors are already seeing the results with their books, within 1 month! Pierce Brunson author of “Learning Curve” pitched the Pinellas Country Youth Council and they are now discussing creating a summer curriculum based on his book! Gen Dobson author of “Failing Successfully, Life After Debt” has been speaking to Oprah’s staff to be on her channel!
If you have been putting off writing your book, why? What’s holding you back? Every minute you waste is another TV interview or opportunity passing you by. Contact me today to set up a free discovery session on how I can help bring your dreams to paperback.
Tara Richter, Self-Publishing Expert & Author of 4 Books
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Published author by Richter Publishing: Genevieve Dobson, “Failing Successfully: Life After Debt”
As we go through life we experience many ups and downs. Some things bring us great joy while other things bring us heartache and pain. This book discusses life’s journey, and the many mistakes that are made that shape a person.
Sometimes what we see as failure isn’t really failure at all. Sometimes we just have to change our view in order to change our lives. This is also the case for the millions of graduates who have student loan debt and continue to struggle.
There is Life after Debt, and there are good habits to learn that will help. This book provides the tools on how to successfully manage debt and finally have the ability to live again proud of accomplishing the great task of graduating college rather than being ashamed by the burden of debt that has been accumulated. There are many options available, and this book is a guide to the many answers that borrowers seek.
Owner of Degrees of Success, named the Best of Tampa for Debt Management in 2013, author Genevieve Dobson (Gen) assists those in debt to reduce their monthly payments and alleviate the stress that the burden of debt can cause. She firmly believes success comes to those who are willing to fail and instead of giving up they push harder to succeed.
“It doesn’t matter how long it takes you to get there as long as you are walking in the right direction. Sometimes fear will slow us down but we can’t let it stop us.”-Gen Dobson
Also keep an eye out for her upcoming series whose shocking title will be kept a secret until the first book is revealed in 2015.
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Now that you have a paperback book, you can upload it on Kindle. If you’re not familiar with Kindle, it is a digital device that you can download multiple books and magazines to. You have to have an Amazon account in order to purchase books to download, however you do not need a Kindle device. They have an app on the iPhone and most smartphones and tablets to use.
Having your book on Amazon Kindle is just another way to distribute your book to as many people as possible. People are divided between which method they prefer to read their information. I personally prefer to have a real book in my hand, to flip through it and be able to autograph it. Others prefer digital. It is convenient because you can hold hundreds of books in one small, compact gadget. Having your book in both formats is important.
In order to publish a book on Kindle you do need to have an Amazon account. If you already do, you can log in with those same credentials. If you don’t have an account you will need to sign up for one. In this chapter of my book, How to Write and Publish a Book Yourself, I will walk you through how to do this as well as:
Tara Richter Author & Publisher
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Now that your manuscript is finished, you need to design a cover to showcase your book. This is the part that will sell the great content inside. They say you never get a second chance to make a first impression. Well, neither does your novel.
If you do not have any design skills, this may be one of the more difficult steps of publishing your own book. Just remember that less is more. You do not need a really fancy cover to get someone’s attention; it should be simple and bold.
A tip from a graphic designer (my college degree): every now and then during the process, get up from your computer and walk across the room to view your design. How does it look? Sometimes we get caught up being so close to it that we forget to look at it from another perspective. Think of the books that you have purchased in the past. What did you like about the cover or didn’t like? Mimic the design that compelled you to buy a book. I personally like to place my professional photos on the front or back of my books because I’m branding myself. It also gives a human touch to my advice so others can relate to me. Deciding if you want your photo on the cover depends on the kind of book you’re writing. If the story is about depression, you wouldn’t want a bright-eyed, smiling face on the front. Make sure the images accurately portray the content.
Since I am a graphic designer, I do have an extra talent that allows me to design my own book covers. Nonetheless, you can do it too. I have used Photoshop and Illustrator on my first three books. Photoshop is the best tool to use because you need layers and to know the resolution of your images. As I spoke about in the last chapter, you want a minimum 300 DPI (dots per inch) for printing purposes.
In my book I will walk you through the step by step tutorial of creating your book’s cover using Photoshop (for free…even if you don’t have Photoshop or have never used it before!) and uploading it to CreateSpace: How to Write and Publish a Book Yourself.
Tara Richter Author & Publisher
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I have created three books using Blurb. This was prior to publishing and writing books professionally. Someone had told me about Blurb to do projects such as photo albums. My first book I made was a present for my fiancé at the time. It was an 8.5 x 11 hardcover with about 50 pages in color. It consisted mostly of photos and some writings. The finished project looked very nice, but it was expensive. The projects I created on Blurb cost from $75 – $100 to purchase. Whereas my Dating Jungle books that are roughly 200 pages cost me $2.50 to purchase myself from Amazon…… read more click here
Tara Richter Author & Publisher
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Tara Richter, Author & Publisher, is interviewed on what’s the most rewarding part of being a published author for Tampa Bay’s Business Woman of the Year Awards. Click to watch the video below:
Tara Richter
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If you have not already created a blog, do it now. It’s free and a great way to drive traffic to your website, to get your SEO (Search Engine Optimization) high in Google rankings for you or your company, and to write your book.
Once you have set up your own blog you will have a platform that allows you to organize your words. If you’re not good at just sitting down and writing 10,000 words, blogs can greatly help you finish your book. They are much easier because they’re done in short chunks. A blog should not be more than 2-3 paragraphs—short, nice and sweet bits of information for the reader. Also, if you start publishing small bits of information out there once or twice a week, it’s giving your audience little teasers of what’s to come in your book.
After you start getting into posting and organizing your blogs, you can start publicizing them and incorporating them into your social media to read a wider audience.
If you have never blogged before or aren’t familiar with SEO, don’t worry. The book will break it down step by step with instructions to walk you through the process.
Tara Richter Author & Publisher
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Most people want to write a book at some point in their lives. The only difference between the authors who publish a book and those who don’t is simply taking the time to do it. If you do not think you have the time, money or resources available to you to write and publish your own book, think again.
Some people may think a ghost writer is a better, easier option—but these are your stories; this is your pain and/or happiness. No one can fully understand what you have gone through in life, so they cannot accurately express it on paper. Only you have experienced it. Ghost writers can also be very expensive. So not only will you lose money by going with a ghost writer, but you will also be losing your personal touch and connection in the story.
There is no short cut to get it done, but I can provide little tricks that will make it easier.
If you want to write a book, you can. But the first step is getting the words out. Just the idea of it can be overwhelming and stressful—which is why many people who want to write a book don’t. If you are new to writing or need help getting started, the full version of my book will provide you with some insight on how to make this seemingly impossible task, possible!
Richter Publishing also has packages where we can write the book for you to make it even easier! Contact us for more info.
Tara Richter Author & Publisher
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